Vintage movie theater marquee glows with golden letters advertising 28 Years Later The Bone Temple with wet pavement reflecti

28 Years Sequel Misses Box Office Target

28 Years Later: The Bone Temple opened to $31.1 million worldwide, falling short of its domestic projection and trailing the holiday frame’s top holdovers.

At a Glance

  • The zombie three-quel pulled $15 million in North America vs. a $20-22 million forecast.
  • International markets added $16.2 million from 61 territories.
  • Critics and audiences have praised the film, which could extend its run.
  • Why it matters: A softer start raises questions about franchise momentum just as Sony green-lights a third installment.

Sony’s horror follow-up arrived four weeks after its predecessor and immediately faced stiff competition from Primate, No Other Choice, and Disney’s Avatar: Fire and Ash, according to figures reported by News Of Austin.

Domestic Disappointment

Movie theater audience cheering with Rotten Tomatoes 82% score and CinemaScore B+ reviews on screen

The film’s $15 million U.S. debut landed 25 percent below the studio’s prerelease range. Hopes had been pinned on holiday traffic, yet turnout remained modest across 3,100 theaters.

Key factors cited:

  • Crowded marketplace with three wide releases
  • Short gap between franchise chapters
  • Mixed preview buzz despite upbeat reviews

Overseas Relief

International receipts offered brighter news. Highlights include:

  • $16.2 million total outside North America
  • Strong starts in the U.K., France, and Australia
  • No major markets left to open

The overseas showing kept global weekend receipts at $31.1 million, giving exhibitors a lifelight as domestic sales cooled.

Critical Boost

Review sentiment could still drive legs. Current scores:

  • 82 percent on Rotten Tomatoes
  • B+ CinemaScore from ticket buyers
  • Positive chatter on social platforms

Word of mouth helped the first 28 Years Later leg out to $180 million worldwide, a path Bone Temple may need to replicate.

Franchise Future

Sony confirmed a third 28 Years Later is already in development. Cillian Murphy, star of the original 28 Days Later, will reprise his role. Production is slated for late 2025 with a targeted 2027 release.

Competitive Field

The weekend’s other performers chipped away at available screens:

  • Avatar: Fire and Ash added an estimated $17.2 million domestic for a $363.5 million cume and $1.31 billion global
  • Zootopia 2 became Hollywood’s highest-grossing animated feature ever, per News Of Austin
  • Primate and No Other Choice combined for roughly $24 million

Week Ahead

Exhibitors will watch weekday holds and next Friday’s drop to gauge whether Bone Temple can rebound. March brings fewer horror options, and the film’s $45 million production budget leaves room for profit if international momentum continues.

Key Takeaways

  • $31.1 million worldwide start trails targets but is not fatal
  • International $16.2 million softens domestic miss
  • Positive reviews and CinemaScore may lengthen run
  • A third film is guaranteed, keeping long-term franchise value intact

Check local listings for showtimes.

Author

  • I’m Gavin U. Stonebridge, a Business & Economy journalist at News of Austin.

    Gavin U. Stonebridge covers municipal contracts, law enforcement oversight, and local government for News of Austin, focusing on how public money moves—and sometimes disappears. A Texas State journalism graduate, he’s known for investigative reporting that turns complex budgets and records into accountability stories.

Comments

No comments yet. Why don’t you start the discussion?

Leave a Reply

Your email address will not be published. Required fields are marked *